[Internal] US Short Code Audit Information [Internal] US Short Code Audit Information

[Internal] US Short Code Audit Information

Paul Bird
Severity Level Definition Cure by requirement Penalties
Sev 0 Extreme Harm Immediate CTIA - Immediate registry suspension
Carriers - varies; Immediate suspension or termination possible
Sev 1 Serious Harm 5 business days CTIA - Unresolved audits; possible registry suspension
Carriers - varies by case
Sev 2 Moderate Harm 5 business days CTIA - varies by case
Carriers - varies by case

 

  Violation Action required
Sev 0 Violations SHAFT - Sex, Hate, Alcohol, Firearms or Tobacco Remove Call to Action associated with SHAFT
Sev 1 Violations Does not match approved campaign Remove unapproved program elements or submit updated program brief 
  Does not have Privacy Policy or link to them clearly displayed Display the Privacy Policy or link to it 
  Does not have Terms and Conditions or link to them clearly displayed Display Terms and Conditions or link to it
  No product or service description  
  Improper use of the term "free"  
  STOP not properly displayed  
  Unsolicited Messages Stop immediately
Sev 2 Violations HELP/Customer Service Info not properly displayed  
  No recurring message disclosure  
  Failure to reply to HELP keyword